Seoul Mystery Coffee Vacation

The Barista League invited me to join their annual Mystery Coffee Vacation in Seoul, South Korea. A curated trip designed to reward competition winners with immersive coffee culture, travel, and community.

Over the course of a week, I worked embedded with the team, documenting the experience as it unfolded: café tours across Seoul, workshops with local coffee professionals, a live Barista League event, and the shared rituals of food, travel, and celebration that define the brand’s global community.

Operating as a solo creative on the ground, I produced a suite of short-form and long-form video content alongside daily photography, capturing both the energy of the events and the quieter moments of connection between participants. Content was edited and delivered in near real-time for social media, while also forming a long-term asset library used across YouTube, the website, sponsorship decks, and future marketing for Mystery Coffee Vacations.

The resulting content helped position the Mystery Coffee Vacation not just as a prize, but as a cultural experience, reinforcing The Barista League’s identity as a global, community-driven coffee platform.

✴ ROLE

Creative Producer

Photographer & Videographer

On-location creative production
Event videography & photography
Global storytelling

✴ SCOPE

Barista preparing coffee behind Rancilio espresso machines at cafe counter, with customers waiting and seated in the background.
A young man with short dark hair, wearing a dark shirt, stands behind a coffee counter, preparing drinks in a café. There are coffee cups, a coffee grinder, and equipment in front of him.
Two male baristas in dark sweaters with badges, preparing coffee in a busy cafe or event space, with a crowd of people in the background.
A woman with short dark hair, glasses, and a striped shirt drinks from a white paper cup during a meeting, sitting at a table with other people.
Two women are pouring coffee through coffee filters into tall glass containers on a round table in a coffee shop. One woman is wearing a white sweater and the other is wearing a black sweater with a skull design. There are two small paper cups on the table and more people in the background.
Group of young adults working at a bar with coffee machines and equipment, some leaning over the counter, others standing, engaged in preparing drinks.
Person holding a coffee grinder in their arm, wearing a baseball jersey.